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Product Marketing Manager

Unleash Your Creative Genius: Lead the Global Charge in Home & Living Innovation
Your new company

As a Product Marketing Manager, you’ll be at the helm of the Home & Living Category, a crucial growth sector. Your mission will be to harness creativity and entrepreneurial skills to scale this category globally on a budget. You’ll analyse market data to craft compelling product strategies, oversee financials, and work with Business Development to engage influential partners and customers. Your innovative projects will drive the evolution and expansion of the portfolio, positioning the category for international success. You will be joining a high-performing and very talented team within an agile and innovative business. This is a unique opportunity to not only shape the future of an exciting category, but also, to develop your innovation capability by leading other innovation projects within the personal care & beauty arena.

Your new role

  • Championing the category and product vision / purpose
  • Manage the in-year delivery of the plan, ensuring the portfolio achieves pre-agreed objectives
  • Lead & implement the product marketing strategy for the next 3 years
  • Lead & develop the innovation pipeline for the category
  • Develop exit strategies for unsuccessful & current (non-sellable) products
  • Work with regional/local teams for the local product sourcing & launch, integrating them into global assortments.
  • Drive the product P&L to deliver against challenging yet exciting financial growth objectives
  • Work closely with Product development, Digital Marketing, Creative Design, Business
  • Development functions to identify customer & network needs and opportunities and build an exceptional activation platform.
  • Managing the existing product portfolio and working closely with the product development team
  • Developing brings to market key pieces of innovation
  • Building company brand equity; ensuring product marketing activities build long term brand equity and in-market results.
  • Manage relationships with key external agencies & other market stakeholders
What you’ll need to succeed

  • High talent with leadership potential, graduate calibre
  • Strong core leadership competencies
  • Significant and relevant professional experience within Home & Living products
  • Ideally, a mix of traditional retail & multi-level marketing with international scope.
  • At least 5 years previous product marketing experience preferred
  • High levels of creativity and ideally innovation experience
  • A digital native, in touch with the world of start-up, personal care, beauty trends and gen Y/Z
What you'll get in return

  • Access ongoing professional development opportunities, including cutting-edge resources, leadership programs, and executive mentorship.
  • Shape the growth trajectory of a high-demand, fast-growing business and make a lasting impact.
  • Thrive in a collaborative, inclusive environment that values innovation, rewards exceptional performance, and encourages calculated risk-taking

What you need to do now

If you're interested in this role, click 'apply now' to forward an up-to-date copy of your CV, or drop it at jean.ratanayatikul@hays.co.th
(Tel.+66 2 460 6197) If this job isn't quite right for you, but you are looking for a new position, please contact us for a confidential discussion about your career.

Summary

Job Type
Permanent
Industry
Retail & Consumer Goods
Location
Bangkok - Lumphini
Specialism
Marketing
Ref:
1264320

Talk to a consultant

Talk to Jean Ratanayatikul, the specialist consultant managing this position, located in Bangkok
No. 8 T-One Building, 22nd Floor, Unit 2202,, Soi Sukhumvit 40, Sukhumvit Road, Phra Khanong Sub-district,

Telephone: +66 2 460 6197

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